Making the Most of your Expo or Conference Participation

Ever wonder what emarketing tools could do to help you get the BIGGEST bang for your event investment? Come to this seminar and we’ll show you how to help your event visitors drive revenue all year long!

Come to this seminar and find out how email marketing, online survey, event marketing, social media, Facebook Social Campaigns and running your own SaveLocal deals can help that single festival drive sales, donors or participation throughout the year – AND give these folks easy ways to share you with their friends!

We’ll cover:

Pre-event tactics:

·         Increase booth traffic with emails to your customers, prospects, partners

·         Engage with quick polls and surveys to get their preferences and participation

·         Use Social Media to spread the word, build the buzz

At the event:

·         Quick, easy ways to get visitors to subscribe (and reward them!) – without you lifting a finger or typing/scanning a single card!

·         Create event specials that can only be redeemed if your visitors engage by connecting (subscribing or Likeing you)

·         Use pre-scheduled eblasts to remind people to come to the event and to visit your booth

·         Try live social tactics (uploading to Facebook or creating a Twitter hashtag) to create excitement

Post event:

·         Follow up! Use autoresponder, pre-scheduled emails to keep the momentum going

·         Cross-promote – reward people who are connected both by email and via social media

·         Get your new connections to bring their friends using Social Campaigns & share-worthy SaveLocal deals!